Communications & Marketing Managert

Communications and Marketing Manager Full-time, Permanent

King David High School is a pluralistic community Jewish high school. We are also a top-rated independent school in central Vancouver; we are members of ISABC and are a CAIS-accredited school. Our staff come from all walks of life and backgrounds – we value diversity. King David teachers enjoy working in a warm, collegial environment. We collaborate to create a fun and caring learning environment where our students strive to reach their potential by setting high standards and working hard. King David High School nurtures a Jewish culture characterized by a shared tradition, a common dedication to social justice, and a love for learning.

The role of the Communications and Marketing Manager at King David is crucial for capturing and sharing the school’s story. This individual should be comfortable and competent across various platforms, demonstrating curiosity, strong writing skills, and an ability to connect with audiences. They should also have a desire to develop strategies and implement tactics.

In this position, the Communications and Marketing Manager will work closely with the Director of Admissions and Communication, Director of Development, Head of School, and Development Associates. They will be responsible for developing internal and external communications and contributing to community-building efforts. Reporting to the Director of Admissions and Communications, they will collaborate with the school’s Development, as well as other administrative and faculty teams.

The ideal candidate for this role should have a passion for communication and storytelling. They should enjoy combining strategy with creativity and be excited about exploring new technologies. They should be motivated to contribute to the ongoing success of the school and its students.

The Communications and Marketing Manager will primarily work on campus, but there is some flexibility to occasionally work from home based on specific projects and the school’s calendar of activities

Duties and Responsibilities

Content creation:

Write for a variety of publications such as our annual report and weekly newsletter
Create regular social media content including images, captions, reels, stories
Capture photos and video for social media, newsletter, and other channels
Develop engaging and succinct website copy
Support communication for community events and initiatives

Maintenance and ongoing enhancement of King David’s website:

Collaborate with faculty and administration to strategically enhance website content to reflect the school’s program offerings, mission, vision, and values (refreshed site launching in August 2023)
Build new pages to support marketing efforts, events, and other initiatives
Manage ongoing content updates on existing pages
Troubleshoot technical issues with the IT team

Marketing campaigns:

Understand the school’s target market
Create strategic campaigns in support of the school’s marketing goals, via social media, Google, print, and other means
Be comfortable with graphic design to create relevant content for all platforms.
Creates graphics, advertisements, flyers, signs, etc. to promote the school and events
Communicates and works with commercial printers to ensure quality output
Create copy that conveys key messages and compels the audience to act
Measure the effectiveness of ads and refine as needed

Qualifications:

Excellent interpersonal and communication skills
Enthusiasm and expertise to both develop strategies and implement tactics
Experience in communications and marketing preferred
Excellent writing, editorial, and proofreading skills
High level of attention to detail and a strong understanding of the importance of adherence to brand voice, tone and style.
Ability to create content as well as identify and generate creative story ideas
Proficient in Adobe Suite or Canva for graphic design
Proficient knowledge of content management systems (experience with WordPress an asset), Google applications, and presentation software
Well-developed project management skills with the ability to manage multiple projects at once while meeting tight deadlines.
Enthusiastic, energetic, and a self-starter who can work independently and in a team
Ability to collaborate widely with various stakeholders throughout the school community
General understanding of independent school education, philanthropy, and school communications

Why work at King David:

King David staff enjoy working in a warm, welcoming, modern and collegial environment
Professional development is supported, both in and out of school, through conference attendance or course and workshop participation
We are learning together to teach the new curriculum as we place an emphasis on being at the forefront of change
We have a young, motivated, and engaged staff with an administration that is committed to creating a safe, positive work environment
We offer a comprehensive compensation package with salaries well above local public schools, extended health benefits, RRSP pension matching, and other perks

How to apply:

If you are excited to work with a committed and team-oriented group of educators and you have the desire to make a difference in the lives of others, we want to hear from you. King David values diversity, equity and inclusion and we are committed to equal employment opportunities.

Please forward your resume, cover letter, and references to Russ Klein, Head of School at [email protected]. We thank all candidates for their application and will be in contact in mid-July.

King David High School Profile